Ehron Ostendorf

View Original

Business to Consumer Blog Post for Kai Yoga Studio

 

  • Yoga over time, first time feels best. Haven’t done any yoga, one class boosts euphoria due to their lack of yogic movement prior to their first class.

 

The Alzheimer’s Association predicted number of Americans with Alzheimer’s disease in 12 years will increase by 40%. Alzheimer's and Dementia has clearly been a growing issue within the U.S. Nobody wants to fear growing older, after all, it’s nature. There’s many people who worry they’ll end up in an “old folks home” not remembering their loved ones’ names, let alone their own. Alzheimer's and Dementia affects millions of families across the U.S alone, Sonja, who owns Kai Studio, was one of them. When her father was diagnosed with Alzheimer’s in 2006, her life suddenly changed and she dedicated herself to discovering a way to help combat the disease for her father.

Thanks to an increased amount of research, there are now known ways of dramatically lowering one’s risk of being afflicted with either Alzheimer’s or Dementia. Staying active is said to reduce your risk of Dementia and Alzheimer’s by as much as 50%. Now, picture if you took it further and attended a yoga class daily. Forget daily, just after just one yoga class, you can improve your cognitive function boosting both focus and memory. Now, can you imagine if you took a class or practiced at your home daily for months?

“But I’m not cut out for yoga,” some may say. It’s less scary than you might think. Start off as small as Intro to Yoga where you can casually sit down and chat with Sonja as she takes you through the most basic postures and discusses the benefits to other new people to yoga just like you. If you feel sluggish, overweight, and tired, stop wishing to be different and start moving toward that direction any way you can. Browse through Kai’s website (livekai.com) and peruse the descriptions on each class to find the one right for you. Or call Sonja directly at (937)-750-9704 to discuss the options she has. Whether you would feel comfortable bringing your friends to a public class or a private one, you have many options at Kai. You can start feeling good about reducing your risk of Alzheimer’s by 50%.



 

It’s a way to present the info a different way. It seems a little short. Maybe three paragraphs.

1. The growing problem of Alzheimer’s

2. Exercise (the answer) — Benefits of Yoga

3. Kai Yoga (the plan, action that results in success—we have ways to combat the problem by starting Intro to Yoga or Yoga 101) 4. Success (You can take control of your life and don’t need to live in free of disease. Start moving and exercising in a safe inviting place like Kai Yoga Studio.)

Call 937-750-9703 or come in to one of our Classes.


 

A CHARACTER WITH A PROBLEM:   All people (info from the Article)

External Problem: Need to combat disease like Alzheimer’s

Internal Problem: I’m going to be one of those people who don’t know who their loved ones are

Philosophical Problem: Everyone deserves to be fully-functioning and enjoying their old age.

 

MEETS A GUIDE WHO UNDERSTANDS THEIR FEAR: We have that same fear

Empathy: Sonja, the studio owner, had a father that had Alzheimer's

Authority: Trained in Yoga & Meditation

 

WHO GIVES THEM A PLAN: Start being active today from any level with Yoga. It moves the body in harmony with the mind—combining mediation with movement to provide the most benefit in combating Alzheimer's.

 

CALLS THEM TO ACTION: Come to one of our Intro to Yoga Studio Tours or Yoga 101 Classes to get started.

 

THE RESULTS IN SUCCESS: Their fear alleviated and taken care of.

 

OR FAILURE IF THEY DON'T TAKE ACTION: Their fear realized.